Disclaimer: I was provided a t-shirt free of charge in return for an honest review
A month or so ago I was browsing Twitter and saw a tweet from Hashtag01 asking for runners who would be happy to try a t-shirt in order for a review of the product.
I sent them a Direct Message and had a response from Ashley, it quickly became apparent that this is someone who cares deeply about the end user and that the range on offer is borne out of using stuff in real life, rather than as a product of a far removed focusgroup.
The brand is new, but clearly aim to provide something a little different in this age of fake friendliness and high cost boutique brands. The clothing have well thought out details and are available in in a variety of colours for both Men and Women. The clothing is supported by simple, motivating phrases which are familiar to anyone who indulges in regular exercise. “It doesn’t get easier, you just get quicker” may be cliche, but as a branding choice, I have to say I like it… engaging without tipping into the realms of cheesy high 5’s and screaming ‘You got this’ when the wearer clearly doesn’t.
A few days after our brief twitter conversation my new T’shirt dropped through the letterbox.
My initial reaction to the shirt was that the quality of the fabric is really high, it’s certainly thicker than I would normally choose for running but very, very soft. I opted for a size small as I’m 177cm tall and weigh around 142lbs at present. Trying the shirt on confirmed that the sizing is perfect for me, close fitting without feeling restrictive and has a length of sleeve and torso that is judged well for running in.
One of the design features I was impressed with is the lack of care label, instead of the normal monstrosities that grace sportswear and end up being a pain in the neck (literally) the Hashtag01 approach is to print the care instructions onto the garment, eliminating a potential irritation.
Getting out and about
I’ve held off reviewing the shirt for a few weeks, I wanted to get some good runs in to make sure that I was able to offer a true reflection of quality and functionality. During these runs, I’ve endured hot humid weather and torrential rain, the full gambit of the UK Summer..
I prefer running off road, amidst the trees and mud I feel at home, the running is more engaging somehow and I feel stronger from the continually changing ground conditions. Trail running is tough, both on the body (stinging nettles and brambles provide reminders of each foray into the forest) and kit; most of my running gear have been caught by thorns and scagged at some point, but even though the t-shirt has seen a good amount of use, it remains pristine so far.
As I said, the t-shirt is thicker than I would normally choose, despite my reservations, it doesn’t reduce me to a sweating mess and appears to regulate heat well, even during the frankly bonkers weather we’ve been experiencing in the UK at present.
So, I guess the big question in all of this is “Would I recommend this shirt”.
The simple answer is ‘Yes’.
The longer answer involves some explanation.
I like the shirt, the colour is good and matches my other running kit. The garment as tested retails for £22.99 with no charge delivery for mainland UK. That’s pretty good for a decent shirt, affordable whilst not dipping so low as to sacrifice quality for price. Other things which I like about the brand / t-shirt is that it is UK owned, designed and manufactured (although their compression wear is currently manufactured overseas). Has a good brand identity and, above all, is owned by people you can talk to and that seem to care.
I have to admit that I don’t like the fact the inner colour is white, I assume this is because the printing is used rather than using dyed fabric, but to be honest, I’m being picky.. I mean who the hell really cares when you are wearing it?
I’m hoping to start seeing more of these guys and their kit, I really believe they deserve to become a well known and respected sports wear brand.